Functional Categories: Marketing
Moving From Revenue Technology 1.0 To Revenue Technology 2.0
Said Mussa is the founder of Cepture.io, helping B2B companies grow through revenue technology. In this guide, Said walks through how to transition yo…
Optimizing Cold Email Outreach
Elyse Savaki is a B2B Direct Response and Cold Email Expert whose persona-based outbound campaigns have booked thousands of meetings with decision mak…
Optimizing Email Deliverability
Ed Forteau is an email marketing expert with more than 10 years of experience in email automation and deliverability. In this guide, he explains how e…
Optimizing Paid Marketing Spend, Landing Pages, and Forms
Dave Riggs is the Co-Founder of Apex Growth, a performance marketing agency trusted by brands like TransUnion, Shopify, McAfee, and Paramount. Since 2…